Christoph Niemann: Illustration

This week, I watched the first episode of a documentary named 'Abstract: The art of design' on Netflix. I was surprised to find out how much I could learn from this and I highly recommend it to all lovers of art!

The man who starred in this episode was Christoph Niemann who is an illustrator that has created many books and also designs covers for The New Yorker. When watching the documentary, I realised how downplayed abstract art is and how I never quite understood it until now. When Christoph described the concepts behind his works, It becomes something quite simple to something genius and thoughtful. Its the meaning behind the reasons and methods which makes the art so interesting.

A Day Of Research - London

Last Thursday, Me and my team went to London to do some research into different fragrance brands and asked employees what makes their brand stand out and what makes them different. The reason we looked at fragrance brands was because for our last semester, we are learning how to create a brand and its story. Fragrance is a sector in which stories are told through not just what it looks like, but also what it smells like so this is why I think our course wanted us all to look at fragrance and create a brand around it.